Senior Copywriter

We’re one of Australia’s most trusted brands. Being member-owned, every decision we make has people and our community at its heart. From legendary roadside assistance to our electric vehicle charging network, holiday parks and resorts, car rentals, harbour transport and ocean cruising, we are striving to make a difference that contributes to a brighter shared future for all Australians.

Forget what you thought you knew about the NRMA. Look on the inside and you’ll discover that life with us is more than just a job – it’s your chance to make a difference, together.

This is an exciting opportunity to join our team on a 12-month fixed term contract. Our brand is currently moving through an evolutionary period, and you will play a special role in contributing to its development and implementation across all copy deliverables.

Sitting within our in-house creative agency, you’ll be dedicated to crafting copy with impact to deliver marketing campaigns and brand collateral. Your work will stretch across internal and external, print and digital, campaign-based and brand strategy. Together with your teammates, you’ll conjure creative ways to meet campaign objectives and work collaboratively with other teams including Brand, Marketing and various areas across our Membership division.

What you'll do

• Work closely with stakeholders and our team to deliver clear, concise copy that is aligned to our tone of voice and audience.
• Ensure that copy effectively answers the requirements of the brief, including meeting business objectives and putting members at the heart of everything we do.
• Keep up to date with pricing, product and service inclusions, programs and news across the business that impacts your tasks.
• Maintain the NRMA Tone of Voice Guidelines and run workshops and Tinker Time sessions as required.
• Craft copy with a deep understanding of different platform requirements and best practices, i.e. social.
• Work with designers to develop and deliver concept presentations selling in your ideas with key stakeholders.

What you'll bring

• 5-7 years ad agency or brand in-house copywriting experience.
• A portfolio of work that shows ability to interpret briefs and deliver effective copy.
• A can-do attitude that values team culture and loves being part of a team.
• A strategic, creative, collaborative approach.
• Strong communication (written and verbal) and interpersonal skills.
• Ability to juggle multiple briefs, deadlines, priorities and scope changes simultaneously.
• Experience in a fast-paced, dynamic organisation.

What's in it for you?

At the NRMA, we aren’t just about discounts (although you do get these). We know everyone leads unique lives, so we offer benefits that help make life at work and beyond just right for you.

• Progressive flexibility and well-being benefits to help balance life's priorities.
• Complimentary My NRMA Rewards membership, unlocking discounts on fuel, groceries, movie tickets, fashion, attractions, restaurants, travel and more.
• Employee referral program where you may be eligible for a referral payment of up to $2,000.
• Opens the door to other potential opportunities across the NRMA Group.

Inclusion and diversity are part of our DNA at the NRMA. Together, we continue to build an inclusive culture that encourages, supports and celebrates the diverse voices of our employees. It fuels our innovation, promotes flexible ways of working and connects us to our members and the communities we serve.

• Recognised by the Workplace Gender Equality Agency as an Employer of Choice for Gender Equality.
• Certified as a Family Inclusive Workplace.
• Awarded 2022 Australian Workplace Equality Index (AWEI) Bronze Employer & 2022 AWEI Most Improved Employer.

Successful applicants will be required to complete pre-employment checks.

Our Talent Acquisition Team and Hiring Leaders kindly request no unsolicited resumes or approaches from Recruitment Agencies. The NRMA is not responsible for any fees related to unsolicited resumes.